The Green Coffee Company (GCC) has successfully completed a $15 million investment round aimed at bolstering its expansion efforts in Colombia and launching new roasted coffee products in North America.
Established in 2017, GCC manages 10,000 acres of farmland and oversees more than 13 million coffee trees in Medellín, Colombia. The recent funding is set to play a crucial role in doubling the company’s coffee processing capacity and transitioning from green coffee sales to roasted coffee. This strategic shift is underscored by GCC’s new retail coffee partnership with the Colombian coffee brand Juan Valdez.
Under a joint venture agreement finalized in May 2024, GCC has secured the rights to market Juan Valdez-branded coffee in supermarkets across the United States and Canada.
In addition, GCC has entered into roasting and co-packing agreements with U.S. beverage company Westrock Coffee and Colombian food and beverage exporter Nutrigrüp.
The company projects record revenue and profits for 2024 and aims to become the world’s largest producer of Arabica coffee by 2025.
To date, GCC has raised over $90 million from 500 investors, including a notable $25 million Series C funding round in June 2023.