On August 27, Blue Bottle Coffee, the renowned California-based coffee roaster, will make its Singaporean debut with a pop-up store at Raffles City Shopping Centre.
This launch is a result of a collaboration with Japanese retailer Lumine, and it will be a temporary addition to Blue Bottle’s flagship presence in Singapore. The pop-up will feature a selection of the brand’s signature products, including its renowned instant coffee and premium matcha offerings. Shoppers can also find Blue Bottle’s craft instant espresso and the distinctive New Orleans-Style coffee blend. Exclusive to this event will be a reversible tote bag designed specifically for the Singapore launch.
Starting August 31, the pop-up will host an exhibition celebrating Blue Bottle Coffee’s 20-year history. The display will chronicle the company’s journey from its origins in California’s Bay Area to its expansion into the Japanese market and highlight the evolution of its craft instant coffee.
The pop-up store represents an initial step in Blue Bottle Coffee’s strategic plan to grow its presence in Singapore. The brand, which operates numerous locations in the United States and Asia, is looking to solidify its global footprint with this new venture.