Manila, Philippines the Figaro Coffee Group, a local food business entity, has announced a significant rebranding initiative, changing its name to Figaro Culinary Group. This decision was confirmed in a recent stock disclosure filed with the Philippine Stock Exchange.
The rebranding aims to better align the company’s corporate identity with its strategic vision and expand its brand presence in the culinary sector. According to the disclosure, the new name, Figaro Culinary Group, underscores the company’s dedication to quality and innovation as it broadens its range of culinary products and experiences.
Currently, Figaro Coffee Group operates several popular dining brands, including the flagship Figaro Coffee, the pizza chain Angel’s Pizza, the Taiwanese restaurant Tien-Ma’s, the kebab shop Koobideh Kebabs, and the gourmet coffee chain Cafe Portofino.
Founded in 1993, Figaro Coffee is the group’s most recognized brand, boasting a global presence with 90 outlets across various countries, including Qatar, Saudi Arabia, and Papua New Guinea. This rebranding marks a pivotal moment for the company as it seeks to enhance its market position and appeal to a wider audience.
Related Topics:
Get Your Free Coffee! Wawa Launches New Store in Piscataway Today!
Savor the Flavor: New Lazy Daisy Coffee Co. Coming Soon to Forest Drive!
Barn’s CEO Mohammed Al Zain on Driving Coffee Culture in Saudi Arabia